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News · 27 July 2026 · By Statement Property Group

We are part of Dementia Friends

We are proud to say we are part of the Alzheimer's Society, Dementia Friends.

We are part of Dementia Friends

Through the hard work of our FAIR Lead, Sarah Goodwin, we are now part of Dementia Friends under the Alzheimer's Society. What is a Dementia Friend? The Dementia Friends initiative is all about increasing people’s understanding of dementia and inspiring everyone to make a difference for people affected by the condition in their communities. Whether you attend a face-to-face or virtual Dementia Friends Session or watch our short online video, Dementia Friends is about learning more about dementia and the small ways you can help. Many people living with dementia often feel isolated and left out because dementia is still so misunderstood. This lack of understanding can make it harder for people with the condition to stay independent and feel connected to their communities. Dementia Friends help to change that by using their awareness to do simple, everyday things that matter—helping people with dementia live their lives to the fullest. What does a Dementia Friend do? Once you’re equipped with understanding, what you do as a Dementia Friend doesn’t have to be time consuming. Simple things like showing patience and understanding can mean the world. Visiting someone you know living with the condition or someone who’s caring for a loved one can too. Dementia Friends also show their support by taking part in fundraising, volunteering and campaigning for Alzheimer’s Society or wearing their Dementia Friends badge to raise awareness. Whatever you choose to do, a little understanding makes a big difference. Who can be a Dementia Friend? Everybody who lives in England, Wales, Northern Ireland, Guernsey and Isle of Man can become a Dementia Friend. If you are under 16 years old, you won’t be able to become a Dementia Friend via our website but please speak to your parent/carer, teacher or youth group leader about organising a Dementia Friends Session. How can I join? It's easy to become a Dementia Friend. Our volunteer Dementia Friends Ambassadors run face-to-face and virtual Dementia Friends sessions that you can book on to attend. Or you can watch our short online video to join. We believe it will take a society to beat dementia, and you can play your part by becoming a Dementia Friend today.

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